It is what you do with it. TARISAR is a boutique consultancy in
Dubai, combining AI expertise with business consulting and
on-the-ground representation across MENA.
Every business in the region is being told to adopt AI. Few are told
where it will actually pay off, what it will cost to get there, and
what to leave alone. That gap between ambition and execution is
where we work.
We advise, and then we build. Strategy that stops at
a slide deck is not strategy. Our recommendations come with the
people who implement them, so accountability never changes hands.
Practitioners, not theoristsOperators who have built and run what they recommend.
Advice that shipsWorking systems in your operations, not reports on a shelf.
MENA fluencyBased in Dubai, fluent in how business here actually works.
What We Do
Five practices. One team.
AI Strategy & Adoption
Strategy
Readiness assessments, use-case discovery, and a roadmap your
board can act on. We tell you where AI pays off in your
business, and where it does not.
AI Implementation & Automation
Build
Automation, custom AI tools, and agents integrated into your
operations. We deliver working systems, not slide decks.
Business Consulting
Advise
Growth, operations, and strategy for the region. The classic
consulting disciplines, sharpened by what technology now makes
possible.
Market Access & Representation
Represent
Your presence in the Gulf before you have one. Market entry,
partner search, and trusted local representation for companies
entering or expanding across MENA.
Training & Enablement
Enable
Workshops and hands-on upskilling, so your team keeps working
confidently with AI long after we leave.
A Note
Most firms will tell you what to think. We would rather show you
what to do, and then do it with you.
